Summary

Tree Communications is an Organic Public Relations & Marketing agency based in Manchester & London. Contact me on 0161 407 0067 or sarah@treecommunications.co.uk. We work with B2B, Travel, Tourism, Sport, Leisure & Hospitality firms; as an integral part of our clients’ teams. If you’re searching for an award winning communications agency that uses honest straight talking ideas as part of a strategy to deliver results – look no further.

www.treecommunications.co.uk
www.finnair.co.uk
www.theprintworks.com
www.facebook.com/finnair
www.feel.finnair.com

Expertise


Strategic marketing; International Public Relations; Marketing Strategy; Promotional campaign; Marketing to UK Chinese community; New Business launch; Business development; Far Eastern business knowledge; Airline PR, Tourism/Travel PR, Hospitality/leisure communications

Experience

  • Tree Communications Ltd

    Owner/Director
    1 - 5 Employees 2011 - Current
    Tree Communications Ltd
    Established Tree Communications award winning PR & marketing communications agency with roots in Manchester but branches that spread further afield; working with B2B, Travel, Tourism, Sport, Leisure & Hospitality clients
  • Made in Manchester

    PR Consultant
    1 - 5 Employees 2007 - 2011
    Made in Manchester is an ambitious media company working across radio, television, new media, marketing and PR with commissions and contracts across a whole range of genres and sectors. The company was set up in May 2005 by Five Times World Swimming Champion, James Hickman and broadcaster and journalist Ashley Byrne. We offered tailor made marketing and communications solutions which included online video production, video news reels for client events and promotional films/ adverts and radio feeds. Made in Manchester's clients past and present include Speedo International, Kelloggs, the 24:7 Theatre Festival, Red Bull and the World Swimming Championships 2008.
  • Yang Sing Ltd

    Marketing Manager
    21 - 100 Employees 2005 - 2007
    Formulated and executed marketing strategy for Yang Sing Group. Responsible for public relations policy including the two owner/directors public image (portfolio available on request). Managed proactive relationship with local, regional, national and international media. Successfully launched new subsidiary brand for group. Formulated and executed brand strategy for new venture. Re-launched Yang Sing brand after extensive refurbishment. Ensured advertising met planned objectives and budgets were optimised. Implemented customer service policy. Business to business marketing – promotion of restaurant and private banqueting suites to corporate clients. Designed and installed a new database system. Responsible for development of on-line marketing and web strategy. Ensured sales and marketing team maintained effective communications with other departments. Sales training and development of all customer facing restaurant, bar and conference staff.
  • Malmaison

    Business Development Manager
    100+ Employees 2004 - 2005
    Responsible for local and regional marketing communications strategy Developed inter-department communications strategy Successfully implemented strategic sales and marketing plans Ensured sales and marketing targets were achieved Raised brand awareness and profile of Malmaison brand in North West Designed strategy to increase sales within food and beverage departments
  • Glendola Leisure

    Marketing Manager
    100+ Employees 2002 - 2004
    Waxy O’Connor’s (Feb 2002 – Aug 04) Developed the Waxy O’Connor’s brand nationally, regionally and locally. Formulated and implemented national PR strategy. Responsible for national sales and marketing strategy for all 4 outlets. Successfully launched and established Manchester and Birmingham bars. Through training and support effectively developed sales and marketing team across Glendola Group to ensure they were able to achieve set targets. Built relationships with complementary brands and national blue chip customers. Ensured success of Manchester outlet through extensive local PR and customer relationship management.
  • Morse Group Plc

    Sales for IBM Division
    100+ Employees 2000 - 2002
  • Vauxhall Motors

    Marketing Executive
    100+ Employees 1999 - 2000
    Graduate scheme RED Programme
  • Shell International

    Commercial Assistant
    100+ Employees 1997 - 1998

Education History

  • International Business

    Manchester Metropolitan University
    1995 - 1999
    Specialised in International Marketing, Marketing Strategy, Marketing Communications, Business Development and China - Asia.

Qualifications

2:1 Honours degree in International Business Awards - Finnair International PR Agency of the Year 2011- 2012 Potts Print Cultural Branding Award for Arts & Business for the Local Heroes campaign for Finnair in partnership with the Royal Northern College of Music. 2 x Effie awards for International Marketing 2010 for Finnair's Local Heroes campaign. Gold award for 'Best event look and feel' for the World Swimming Championships 2008 at the Sport Management and Event awards

Email Sarah

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