Expertise
- professional services portal
- business networking
- networking for professionals
Summary
My professional focus is developing Professionals UK into a nationwide platform, as well as growing the local networks. This entails identifying new professional categories and commercial channels within the website, working with industry partners and coordinating marketing activities. Another key role is introducing new features and ideas to the website to enhance member and user experience.
Expertise
- Strategy, Business and Product Development
- Marketing - direct, advertising, public relations, online
- Recruitment and Training
Experience
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Professionals UK
Director
6 - 20 Employees 2014 - Current
Planning and setting marketing direction for the Professionals websites that include Manchester, Cheshire, Liverpool and London. This includes key account management, online and offline marketing, business development strategy and contributing to product development.
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Manchester.com
Marketing & Business Development Manager
21 - 100 Employees 2005 - 2007Manchester.com is the longest established community and destination portal for Manchester, a business run by my family. This covers all topics of Manchester from restaurants, nightlife, entertainment to property, business and shopping. My role was managing online and offline marketing activities, develeoping commercial partner channels, and contributing in the strategic planning aspects. Key account sales and overseeing business development activities.
Education History
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International Business
The University of Birmingham
Part of my degree was spent in china, studying in shenzen and hong kong. My dissertation was based on the transfer of international hr practices to mainland china. Research was conducted at hutchison whampoa. -
Business Commerce
The University of Birmingham
2001 - 2004
Qualifications
BCom, MSc
Clubs and Associations
Direct Marketing Association, Chamber of Commerce, Hale Tennis Club, Hale Country Club.
Interests and Hobbies
Fitness, swimming, tennis,football, skiing, travelling.
