Summary

Fully Flexible Marketing Consultant / Interim Project Manager

Many businesses don't have the budget to hire an experienced full-time Marketing Director / Manager. However, most need help to develop and implement marketing activities to grow their business.

I can help you to develop and implement marketing activity that will deliver sustainable profit growth on a part-time or temporary basis, which ever suits your budget.

Particular strengths are:
• Developing innovative marketing strategies which deliver sustainable legacies
• Managing complex multi-channel Direct Marketing campaigns
• Increasing the volume of customers for your business
• Leveraging you customer base to increase frequency & level of spend

Experienced in managing very small budgets as well as large, I can create plans which are cost effective for your business, yet deliver results

Call Richard Buchanan on 07733 422 901

Expertise


Marketing strategy development & implementation for Consumer-facing and B2B businesses.

Develops brands to create sustainable profit generating legacies.

Marketing consultancy for North West, West Yorkshire & South Yorkshire.

Multi-channel Direct Marketing including email, Database Marketing, Customer Recruitment & Retention

Things to Know about my past

• I introduced the very 1st Karaoke machine into a UK pub as a means of increasing customer volumes on quiet nights - The rest as they say.......

• I introduced the 1st Big Screen TV into a UK pub again to increase customer volumes

• Thornton's Special Toffee rebuilt as a major profit generator - foundations remain 15 years later

• I developed an innovative strategy for Thornton's Ice Cream to become the major summer profit earner for the business - foundations remain unchanged 14 years later

• I increased turnover of a "value fashion" retail brand by 40% and grew online sales from 40% - 70% within 18 months

YOUR BUSINESS COULD BE NEXT!!

Email Innovative Marketing Solutions