Press Release
Marketing : Myth or Magic?
As part of his unique and exclusive Marketing Masterclass Series, Shak Anwar was once again presenting to a group of SME Owners/Directors and Start ups, this time trying to demystify the dark arts of Marketing, a subject that many business owners realize that can help them but at the same time see Marketing as a minefield littered with potentially costly mistakes.
Shak explained how Marketing was a fundamental process that any business had to embrace if it was to grow and stay ahead of its competitors. Using his thirtyfive year experience in the UK Sports and Fashion Industries his jargon free presentation covered all the key aspects of the Marketing process from market segmentation through to distribution strategies, product design, pricing structures and branding. Using key Industry examples he also showed how all these various elements were interrelated and how the Marketing process works in practice in real time.
With Q&A sessions after every major topic the evening was also an opportunity for the Owner/Directors to discuss specific issues related to their own businesses to which Shak was happy to contribute.
Shak Anwar has a long history of building brands and businesses in the Fashion and Sports industries and today works as an IBD accredited Business Advisor, Mentor and Coach to SME’s. www.ibd-uk.com
Saeed Mahmood, CEO at www.accountancyplace.co.uk organizing the event said
After the success of the Brand Building for SME session we asked Shak to come back and help my clients get to grips with Marketing as a concept and its importance for any business, large or small.
Happy to say that the evening was a resounding success!
Zahid Hassain MD and Owner of Script Social Media www.scriptsocialmedia.com attending, said
‘During an amazing evening packed with priceless nuggets of marketing insight, Shak shared years of knowledge, ranging from large to niche businesses. I have attended a horde of networking events over the past year and listened to scores of talks on Marketing, Shak’s seminar was without doubt the best I’ve attended’
For any further information please contact:
Shak Anwar
AA Business Partners
T: 07957846725
Shak is a specialist in the UK and European fashion and sports industries. After gaining experience in the Brand Licensing arena he then developed and implemented the European Subsidiary network for…
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