Update from Clive Hornsby

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Update by Clive Hornsby , Conflux Consultants Ltd
Internet Marketing Consultant, Digital Consultant

2015/01/09

78% of consumers’ purchasing decisions are influenced by online reviews, according to market research firm Ipsos.Google favours business profiles with lots of reviews in local search, and in 2015, reviews will also be increasingly essential to conversions. If small businesses are not paying attention to online reviews for their business, it should be a priority in 2015.

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